Aroma Travel Becomes Emirates Holidays Official Partner
Emirates Holidays and Aroma Travel have signed a Memorandum of Understanding (MOU), under which Aroma Pakistan will be the Preferred Agent for Emirates Holidays (EKH) in Pakistan. Aroma Group will be responsible for the distribution of Emirate’s holiday products with in Pakistan.
The MOU aims to provide competitively-priced, quality holiday experience. To support the EKH products, Aroma will leverage its experience and connections to further promote Emirates Holidays across Pakistan. With a focus on collaboration and innovation to drive the development of outbound tourism in the country, the partnership is the initial phase of a strategy aimed at exploring supply and distribution opportunities between the two companies. The partnership will enable Emirates Holidays to capitalize on the growing leisure market potential, and bring the Emirates Holidays brand to a wider audience.
“Our partnership with Emirates Holidays will combine the knowledge and expertise of both the companies to deliver quality holidays to Pakistani customers. This partnership will further drive the outbound industry in the country and we envisage setting new standards of quality products and services for the Pakistani traveler,” said Faisal Naeem, Head of Projects at Aroma Group.
“This is an important development not only for Emirates Holidays but also for discerning Pakistani travellers who desire quality holiday experiences around the world. Pakistan remains a key source market for Emirates Holidays – and these new appointments are a testament to our continued commitment to present a wide range of holiday options,” said Robin Parry –VP Emirates Holidays. “We envisage setting new standards of quality products and services, and offer the most memorable travel experiences across our vast network through Emirates.
Partnership with Aroma Travels
The milestone is achieved at a time when Aroma Group is strategically diversifying its operations to ensure it has variety of services to offer to its ever growing list of clients and individual customers. The selection of Aroma Travel was based on the criteria of Aroma’s enormous sales volume for Emirates Airline over the years and its strong history of growth in the tourism sector.
The purpose of the partnership is to boost worldwide tour and holiday packages that EKH offer with the best deals in town. Aroma Travels, will use the best of its abilities and resources to make this partnership prosper and grow to set new benchmarks in the travelling industry.
